Authors Guide to selling books to non-bookstores by Kristina Stanley
Imagine walking into a grocery store, gift shop or other non-bookstore and seeing YOUR book for sale. This wonderful experience is within your grasp—if you’re bold enough to pursue it.
Selling to traditional bookstores and making a profit can be extremely difficult, but there is an alternative. In this step-by-step guide, best-selling author Kristina Stanley will show YOU how to move beyond the bookstores and sell to other retail outlets. Every step is detailed, from formulating a plan to collecting money.
Stanley speaks from experience. She’s sold more books through non-bookstore retail outlets than through traditional bookstores, and YOU can too. Read on, and turn your dream into reality. Success is within your reach.
ISBN: 978-1-77223-242-4 (Kindle ebook); $2.99 US, May 28, 2016
“Every author needs this book. Filled with tactics foreign to most writers, Kristina Stanley’s guide demonstrates everything you need to connect with decision makers who want to sell your book. Find sales outlets you never knew existed. Avoid competing against big budget giants, and be the only book a retailer sells. And get ready to take your book’s success to new levels.” —Dan Alatorre, international bestselling author and President’s Circle Fortune 500 Company Sales Manager
“Want to sell your own books around town and in your region? Author Kristina Stanley tells us clearly and concisely how to convince non-bookstores to sell our books. In a chatty style with a warm, can-do approach, Kristina has done all the work for us, laying out clear dos and don’ts and providing handy checklists and useful templates, so all we have to do is follow her guidelines, tailoring them to our own situation. From types of retail outlets to consider, how to appeal to store owners, what to take with you, how to display your books, negotiating price and terms of sale, payment options to consider, checklists for various steps, templates for letters, invoices, and flyers, and so much more, this clear, comprehensive guide to selling your own books is a blueprint for success!” —Jodie Renner, editor & award-winning author
“Thinking outside the box (i.e. bookstores) is a great way for authors to increase their sales. Like Kristina Stanley, I’ve had success selling my Second World War novel, Bird’s Eye View, in non-bookstores, but I still learned a lot from reading her step-by-step comprehensive guidebook. I especially appreciated her advice regarding checklists and spreadsheets, something every author should embrace!” —Elinor Florence, author of Bird’s Eye View